L.A. King is a power plant supplier with a legacy as the go-to provider for expansion joints, metal building insulation, and commercial HVAC supplies. Since 1954, the business has been helping specialty contractors build and repair their facilities with high-quality, efficient materials and parts.
With this outstanding history and reputation, L.A. King had many loyal and repeat customers. However, the team wanted to attract new business through digital marketing efforts. They came to us wanting a refresh of their website that would better direct potential sales to the right team members.
Our team updated the original site with an SEO-backed strategy and UX/UI design that ultimately drives more site traffic and form-fills.