Kavya Sebastian
Content Marketing Manager
(She/Her)
Kavya joined Champ upon graduation from the University of Massachusetts Amherst with a BBA in Marketing. She is known for her attention to detail and love of research, especially when it comes to social media trends. Prior to Champ, Kavya worked with Big Night Entertainment Group in Seaport creating and managing social media content and event flyers for Boston’s premier restaurant and nightlife venues. When Kavya isn’t in the office, you can find her in an aesthetic cafe somewhere sipping on matcha (and probably Instagramming it) or making Tik Toks.
Recent Blog Posts By Kavya Sebastian
Mar 15 2023
Marketing & Women’s History Month: How Women Shaped Modern Marketing
Marketing & Women’s History Month: How Women Shaped Modern Marketing Marketing and advertising have long been seen as a “Playboy’s club.” Consider depictions like the womanizing Don Draper of Mad Men and the sexist stereotypes or hypersexualization of women constantly reinforced in advertising. Yet with nearly 80% of purchases and purchase influence made by women, you’d think it makes more sense to see women behind marketing campaigns. And in fact, women indeed have a long history in the marketing industry, dating as far back as 1880. As we celebrate Women’s History...
Read More >
Jan 13 2023
What You Can Learn from the Pumpkin Spice Marketing Phenomenon
Since 2003, the Pumpkin Spice Latte has taken the world by storm. A...
Jan 10 2023
Why Does Your Small Business Need Email Marketing?
Email marketing is one of the most valuable pieces of owned media...
Aug 31 2022
Content Credibility: How to Establish a Trustworthy Brand
Think about the brands you personally follow on social media....
Jun 21 2022
Why Your Brand Can’t Afford to Stay Silent on Social Issues
We’re not here to debate it: your brand cannot afford to stay...