Kate Hamilton founded Girl Fit to fill the gap in physical therapy experiences for young women. She came to Champ requesting a brand refresh to empower her online presence just as much as she empowered her patients.
Champ worked with Kate’s team to develop a refreshed brand across a new website. The new website helps solidify her branding as a business and attract new patients in the area. Champ optimized the website with recommended keywords, meta titles, and descriptions to help improve online rankings. Upon launch of the new website, Champ kicked off a social media engagement, where Champ’s social media team strategized a new and improved approach to engaging with Girl Fit’s audience online. Through competitive research and use of best practices, the team developed a strategy to empower Girl Fit’s team onsite to carry forward.