A division of Champ, Cannabis Creative Group (CCG), is a full-service digital marketing agency for cannabis and CBD businesses. Known as one of the pioneers of cannabis marketing, our team continues to nurture this brand to elevate its strong brand presence. Over the last 7 years, we have established authority as an ancillary business in the industry and a thought leader in the cannabis digital marketing space.
We believe in trailblazing – There are leaders and there are followers, but we are the former. From navigating rules and regulations to helping clients succeed in a saturated market, we always go against the status quo. We believe in equity – Our strength lies in our passionate team of cannabis professionals. Whether it’s advocating for marginalized communities or educating the marketing community, we amplify our colleagues and clients to creative equitable spaces. We believe in storytelling – We ensure our clients’ stories are center stage no matter what type of project we’re collaborating on.
Services Utilized
Creating a Smokin' Hot B2B Brand
As a full-service marketing agency for the cannabis industry, our sister company has now been widely recognized for our work with high-end consumer and B2B businesses.
Overview
The need for marketing assistance in the cannabis industry stuck out to our leadership team and drove us to create a sub brand dedicated to the cannabis space. The Champ digital marketing team helped our partner agency develop its holistic marketing plan from scratch, from branding and website design and development to SEO, social media, email marketing and more.
Challenge
With strict rules and regulations that vary from state to state, our team set out to educate themselves on laws and how it relates to marketing best practices. With a passion for the industry, our team familiarized ourselves with the different local markets and regulations before tackling our own digital marketing launch strategy.
Solution
With decades of experience as a marketing agency, we translated our expertise into the Cannabis Creative brand. Not only have we utilized every facet of marketing to build our brand, but we have built partnerships and rapport with organizations and noteworthy people in the industry. Attending events, webinars and continued education has led us to become a thought leader in the space both online and in person.
Results
As a result of our ongoing efforts as digital marketing experts, we rank #1 on Google for many keywords and are easily discoverable online with organic traffic being our main source for years. We have grown our social media presence to more than 7K followers with a strong engagement rate. Our email subscribers soar above 8K and our website drives around 15,000 page views per month, with 80% of our visitors being new to our site.
We are proud of the success we continue to see as a reputable ancillary business with an ongoing effort to nurture our audience and subscribers. The CCG team is confident in the services we provide to our cannabis and CBD clients needed to succeed and drive sales. Our business development team is constantly building relationships and expanding into new markets and we have proudly won awards for our accomplishments.
