A well-designed website goes far beyond aesthetics and visuals. Your website must not only visually impress, it should be easy to navigate, convey your
brand promise and convert visitors to customers.

What you can expect to learn:

• Best practices in website navigation
• Choosing the right platform for your site
• Communicating your brand presence online
• Using calls-to-action
• How to capture customer contact information

Watch a clip from the presentation: